Are you ready for more success in 2014?

social networks success

Like at the beginning of each year, to review our business goals is very important. Adding new ones and doing a yearly plan is even more important. It’s the same thing with social networks. Making a plan with specific goals is a must.

By being active on your Social Networks, what goals do you have?
What do you want to achieve?
How many new people on your networks you want?
How many new people on your newsletter list?
How many new customers?

Once your goals are established, creating yourself an action plan is a no brainer. In my office, I always have a board where I draw a grid with each day of the week. I create a plan with different style of posts for each network and fixed hours to publish them. Week after week, I follow it and allow myself to change it accordingly to the results. Adjustments are always normal and important.

After understanding the importance of networks, all the tips and the way they work, it becomes essential to do tests depending of your target clients.

What time of the day are they online?
With what type of posts they engage the most?

To find this, there are no specific rules to apply other than making tests over and over again.

What to remember? Social Media is like a melody: just follow the rhythm to be able to control it at its best and thus make it a success.

Partner of your authentic success,

Carele Belanger

PS: You would like your Social networks to be fully optimized and make sure people find your business? Contact me.


Are you ready for more success in 2014? — 25 Comments

  1. My goal this year is to be more active on three additional networks. I thought Pinterest, Google+ and Linkedin would be good to add to my business.

  2. Yes, goals are essential, Carele. I started working on mine in late November. I agree with you, “After understanding the importance of networks, all the tips and the way they work, it becomes essential to do tests depending of your target clients.” Excellent tip! Thank you.

  3. I have established my goals and yet find myself reluctant to tackle new platforms. Unknown skills become non preferred tasks.I know better and yet…

    Some easy goals are getting accomplished or started. It is the challenging ones that pull me out of my comfort zone. So I put another note on my todo list and ….

  4. Hi Carele,

    What I’ve come to realize early last year is that not all social networks are created equal. You have people who are big on one social media platform but not the other. Which holds true for getting traffic to your site. A strategy that many of us bloggers are implementing, posting on social media sites to get traffic is something more bloggers should utilize if they are not already doing so. You’ll get traffic from Facebook that you won’t get from Twitter and vice versa. Thanks for the great post!

  5. I need to be very active on Facebook, Twitter and Pinterest. My goal for this year is to learn Google+ and LinkedIn. It’s important to be engaged on all these platforms for more business success.

  6. I love your approach that one post won’t cut it to copy and paste on all platforms. Each platform needs its unique angle to reach eyeballs. Nice post!

  7. I couldn’t agree more, our social networks can make or break us so it’s important that we plan how we’re going to do it also. Thank you for sharing this! Happy Wednesday!

  8. That is a lot to know. I just started working the social media for business at the end of the year, so I am just doing short term goals until I know more. Great article. Made me think.

  9. These are very interesting questions. My first goal is to get through Valentine’s Day in one piece. Then my new web designer is working on the site and I’m going to work on the blog and I’m going to learn google+. I do think facebook is going to become a thing of the past (or at least not on the top of my to-do list).

  10. The idea of someone trying to build a new business without using social networks is such a huge handicap, I can’t imagine even trying. But for someone facing a new business AND new marketing tools, it can be overwhelming. Fortunately there are people out there to help them bridge from newbie to old hand!