How to use YouTube for your business

You Tube is the third most popular website after Google and Facebook. It is the Web’s second largest search engine after Google. 490 million people visit this website each month.

You can drive people from your YouTube videos to your website so it can help increase your sales. You Tube can generate lots of traffic to your company website.

Here is a short description on how to use YouTube for your business:

1- Share Information: No matter, your business topic, share regularly your expertise with people. More people will see who you are and all the free information you give out, more you will be considered as an expert in your field.

2- Do not plan everything: The best videos are made on the spot at the right time. Be natural and authentic. Always carry your video camera with you. You might be outside, and an idea of subject arrives to you. Just film it on the spot. They usually do the best ones.

3- Deals- Promotion: When you have deals and promotions, record a few videos and share them on YouTube. You can even give a discount with a promotional code to your YouTube viewers.

4- Keywords: Include the right keywords in the tags’ section of the video. You can also add some keywords in the video description. By including keywords, it will help your video being seen when people type them in the YouTube search box.

5- Web site address: The first thing to write in the video description box is a website address. It can also be another social network address of yours but mostly, your website address. You want to drive people to your website.

6- Share videos: share your YouTube videos on your blog, on your website and on your social networks. This is a great way to have more viewers and get more people to discover your business.

Using YouTube for your business is very important. It is one of the best human contacts you can have with your potential customers.

To your success,


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How to use YouTube for your business — 30 Comments

  1. Love this post. It is so important to be on Youtube or creating your own videos. I am doing this a lot with my expo launch tomorrow and my blogging course that I am rolling out next week.

    Love video and all the applications!

  2. This is a great article! Video is sooooo important, and not enough are using it to its fullest potential. Your tips help a lot

  3. I am working on building my youtube content! My book trailer has 900 views for a book that is coming out soon and I see the power of Youtube! Thanks!

    Yvonne Brown

  4. Excellent advice! I am not using YouTube at the moment, but I’ve heard so many times of its potential. I can see how it’s fun too 🙂

    I think also that it’s a great idea to always have a blog post with your video included so you bring more people to your site. Win-win situation 🙂

    • Thank you for your comment Lorii. Video should not be more than 2 minutes, 3minutes being the top max.
      Because people never have much time to watch. The shorter and straight to the point is better.