5 reasons why use Google Plus for your business

googleplusforbusiness

Still too many entrepreneurs are afraid to learn how to use Google Plus for their business because they do not understand the benefits. However, Google Plus has more than 1 billion accounts with 359 million monthly active users and in second row before Linkedin and Twitter! It is growing at 33% per year since their beginning in 2011.

Here are the top 5 reasons why it is essential to use Google Plus to promote your business:

1-    Google is the owner

This Social Network was created by Google which is the number one search engine on the web.  The potential of visibility is even bigger with a tool called:   “Authorship”  to fight against the plagiarism and to identify the author. Google asserts that contents with identified authors will more be prioritized.

Posts on your Google Plus page will even be ranked better than any other networks on Google search.

2-    Your posts visible by everyone Continue reading

Facebook posts: Strategy to apply on personal profile and business page

facebook personal
Facebook is still the number one social network. Entrepreneurs first seek to be known with a presence on this network.

Many wonder what to publish on their personal profile and the same for their business page commonly called fan page.

First, there is an important rule to follow and  coming from Facebook : ”Promoting your business on your personal profile is forbidden. ” That being said,  many people do not follow this rule. What to remember is that Facebook would be entitled to delete your personal account if they discover business posts on it. Will they really do it?  Nobody knows if they will actually do it but it happened to some people in the past.

What to publish on your Facebook business page? Continue reading

Have you heard of the Facebook “Likes” panic syndrome ?

Stressed businesswoman pulling her hair and yelling
Facebook is still the number 1 social network, and right now there is a panic that we can feel in the entrepreneur’s world and their Facebook fan pages.

The questions I hear often are: “How can I increase the number of “likes” on my fan page?” or “My competitors have a lot more “likes” than I, why?

I confess that I would prefer to receive questions as: “How can I make sure that people who follow me on my networks, will also subscribe to my newsletter?” Or “How to increase my sales through social networks?

Get rid of the competition spirit

The first thing to do is to remove the competitive spirit because everyone is unique and has something that will attract a specific clientele.

As for Facebook fan pages, there are topics which some pages will attract a lot more attention than others and this is normal. The goal will always be to inform people who follow you about your field from the start and  this is the reason why they are following you.

Now, I will help you remove the stress of competition. Continue reading

Anthony Robbins is interested about what I do?

Social Media world is moving really fast and who didn’t wish once to be follow by a well known personality?

January 15th I received an email from Pinterest saying that Anthony Robbins start following my boards and repinned two of my pins.

Here is a screen shot of the email I received, in French:

Tony Robbins

With Pinterest, it is important to create boards about your business but also about your interest. No matter with which pin people will find you, at least they will find you and you will increase this way the chance they will look further into your other boards and read your profile.

Imagine the potential of visibility when someone like Tony Robbins share one of your pins on his board where he already has more than 5000 people following him only on Pinterest!

So regardless of the social network, the most important will always be to make sure your target customers find you quickly and easily. Continue reading

Are you ready for more success in 2014?

social networks success

Like at the beginning of each year, to review our business goals is very important. Adding new ones and doing a yearly plan is even more important. It’s the same thing with social networks. Making a plan with specific goals is a must.

By being active on your Social Networks, what goals do you have?
What do you want to achieve?
How many new people on your networks you want?
How many new people on your newsletter list?
How many new customers?

Once your goals are established, Continue reading

The egg or chicken

social media services
While we are still asking ourselves who came first, the egg or the chicken, lots of entrepreneurs are wondering if they have to build their social networks account or website first.

I regularly get the question about if it is better the website to be online before creating our social networks’ profiles. My answer is always: No and to wait would delay your business propulsion.

For sure, to have a website is a must, even more, a blog and a newsletter being essential.  When your website gets on Google, in general, it won’t be the first month that it will appear on the first page, and in some cases, it will take months. Statistics say that the majority of people look up to the first 8 results on Google when they do a specific search.

And this is why Social Media is so important Continue reading

To share or not share others posts?

SharePartagez
On Facebook like Google Plus,  we have the possibility to share others posts.
I often receive the following questions:
Is it a good thing to do ?
At what frequency should we do it?

First of all, on Facebook and Google Plus you are able to have a personal page and several business pages. It is important to make the difference between both.

When you share others posts on one of your business pages, make sure that it is in relation with your business field.

Why? Continue reading

Facebook Ads: Be Careful!

On Facebook, we can pay to do ads and also promoting our posts. A concept that I like and which I use with success. For sure there are strategies to use so that it can bring you results which it is something I teach.

But, because Facebook really wants people to pay for ads, I am showing you in this video something very important to be careful with, if you do not want unexpected fees.

Enjoy the video!

Partner of your authentic success,

Carele Belanger

PS: Have you download yet your FREE 55 Tips guide on how to obtain results on social media? CLICK HERE

How to get more readers for your articles

On top of having a website, it is important to have also a blog section. An extraordinary way for people to discover your articles is posting them on Social Media since millions of people are active every day. 

With your WordPress blog, you can add a social share plugin that will allow people when they read your articles, to share them on their own social networks with their audience.  Imagine the huge potential and visibility increase! This way you will always have the possibility to get more readers for your articles.

People who have one extension like this installed will see their articles propagating faster that those who do not have it. The reality is that we are living in a fast pace world where we can find tons of information.   I regularly explain to my clients the importance of keeping their social networks posts short, also to write articles with an average 400 words because if it is too long to read, people won’t take the time.  Yes people will leave comments under your articles but a lot more will want to just click on one social media icon and share them. It is faster for them and so fantastic for you!

There is lot of social share plugins available, here are two that I like a lot:  Continue reading

What type of entrepreneur are you among these three?

3d earth and businesswoman
In the daily life like on the web, we meet different types of entrepreneurs.

On Social Media, we can easily discover which type of entrepreneur people are.

Here are 3 types of entrepreneurs which we most frequently find on business pages like Facebook, Google Plus, Twitter and even LinkedIn:

ME entrepreneur:
- His posts are mainly about his products and services, his events, his business.
- He will never answer people who are leaving comments.
- His first goal is to sell without taking care of his clients needs.
- He will say that Social Media is not bringing any growth to his business.

OCCASIONAL Entrepreneur:  Continue reading